IBM WATSON x ALEX DA KID

 

A immersive installation showcasing IBM Watson’s creative capabilities.

A triptych of projectors and scrims were installed in the round to form a 360 canvas. a custom UI surface provided by our pal Noah Norman at Hard Work Party controlled the Watson data visualization in real time. We took to calling the subject, in the center of the installation "Captain EO", a riff on the Michael Jackson 3D film from 1986.

Role:

  • Technical Producer for SenovvA

Key Scope Elements:

  • Custom Fabricated Scrims

  • Large Scale Data visualization

Stakeholders:

  • End Client: IBM

  • Agency: Ogilvey & Mather

  • Production Company: The Mill

  • Technical Integration: SenovvA

Warner Brothers Studios, Los Angeles CA (Fall 2016)

 
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