GILT | INFINITI

 

A coast to coast tour showcasing two Infiniti Q50s customized by two of the most famous fashion designers in the world.

Gilt commissioned Thom Browne and Zac Posen to customize two Infiniti Q50s, which were then taken on a five city tour to promote the launch of the vehicles. Each location featured a "Concept Room" to showcase the vehicles and various other scenic touchpoints to encourage further interaction with the brands.

Role:

  • Producer for Shiraz

Key Scope Elements:

  • scenic design & fabrication

  • Lighting

  • Audio

  • onsite production management

Stakeholders:

  • End Clients: Gilt + Infiniti

  • Production Company: Shiraz

Dallas TX, Chicago IL, New York NY, Miami FL, Los Angeles CA (Fall 2013)

 
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